A photographer's pricing guide

Communicate your prices to your future photography clients with our professional, beautifully designed pricing guide.

We know it’s not the easiest task to introduce your rates to potential clients. Talking about money can be tricky!

But guides help. Sleek, beautiful, professional pricing documents are amazing for answering FAQ’s, explaining the options and services you offer, highlighting the value people get when they book in with you, and giving you the opportunity to share some of the love you’ve gotten from previous clients. Not only does it eliminate the guesswork for prospective clients, but it also gives you a chance to lay the foundations for a trusting relationship where everything is clear, accurate, and transparent.

Download the Unscripted App for free and get access to endless posing inspo, biz tools, galleries and so much more!

Here’s a tiny snippet of some of the information your clients will find in this guide, showcased in a designer template alongside your incredible images…

Packages

Showcase your different packages clearly.

Extra and add-ons

Add all your extras and add-ons such as extra prints, editing time, albums etc

Travel

Are you keen to travel for shoots? Tell your clients how far you’re willing to go and what your travel fees are.

FAQ’S

Save time on back and forth emails and answer all your most frequently asked questions in one place

such as…..

How many images will we receive?
What should we wear?
Do you give us all of the RAW files? + more!

For more detailed guidance neatly packaged into a beautiful guide, checkout this Canva template that we’ve created just for you!

Just download, customise, forward to your clients, and get ready to say goodbye to awkward money chats forever!

Pro app users can find this editable template in their app under the Education & resources section.

Love this editable guide?

We’re working on bringing more editable templates to the app!

These will be available for all pro users! Stay tuned for more to come.

One time offer

Get $20 off yearly

Run your entire business for less than a
coffee a week. Use code:

The best way to do that is to
lead your photography
sessions with confidence.

UNSCRIPTED20

FAQ's

How do I determine the right pricing for my photography services?

Pricing your photography services effectively involves considering various factors, including your skill level, location, the type of photography you offer, your target market, and your expenses. A good starting point is to research industry standards and then adjust your prices based on your unique value and market demand.

Should I offer different photography packages for clients?

Offering different photography packages is a common practice among photographers. It allows you to cater to various client needs and budgets. By providing a range of packages, clients can choose the one that best suits their requirements while also giving you the opportunity to upsell.

What's the importance of clearly communicating pricing to clients?

Clear communication of pricing is crucial to set expectations and avoid misunderstandings. Clients should have a transparent understanding of what your services include and their associated costs. This transparency helps build trust and reduces the likelihood of disputes down the road.

How often should I review and adjust my pricing as a photographer?

It's advisable to review your pricing periodically to ensure it remains competitive and aligned with your business goals. Factors such as inflation, increased experience, or changes in your target market may necessitate adjustments. Regularly evaluating your pricing helps you maintain profitability and stay relevant in the industry.

Choose your app store

Scan To Download App

Communicate your prices to your future clients